Braeanne Oribello

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Hi, I'm Bri! I’m currently a Product Designer at Cohere Health, where I focus on streamlining the prior authorization process. In this role, I collaborate closely with nurses and physicians to optimize workflows, helping reduce administrative burden so clinicians can devote more time to delivering the best care possible to their patients.

Before joining Cohere Health, I worked as a Product Designer at Drift, where I helped scale their Sales Prospector Tool. Earlier in my career, I had the opportunity to intern at Blend, where I designed experiments aimed at enhancing the home insurance purchasing experience.

Outside of design, I enjoy diving into a good book, knitting cozy accessories for friends and family, and strumming the guitar. I’m always open to new opportunities and passionate about discussing the future of design education.

Feel free to reach out: briori.design@gmail.com

"She and her team shipped the most customer facing features last year across our teams, just one demonstration of her ability to iterate, test, and learn quickly to deliver value."
— Taylor Wagner, Design Manager @Drift


"What sets Bri apart is not only her technical expertise but also her exceptional communication and collaboration skills. She is always willing to go above and beyond to ensure that the end product meets or exceeds the customer's expectations and business goals alike."
— Mike McGrath, Software Engineer @Drift


"She did some scrappy internal research and analysis and came out with a concise journey map and persona which we will be able to use for a long time moving forward."
— Laura Oxenfeld, UX Research Manager @Drift

Crafted by Braeanne Oribello, 2024